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The Sneak Peak
In this video, I'll show you exactly what you can expect to learn in this course, and how you should approach the video training. You'll learn the two key components to make this all work, and the plan of attack.
What's The Big Idea?
In this video, you'll learn the exact formula for coming up with breakthrough ideas. You'll also learn the system that shows up again and again in the best books on creating breakthrough ideas.
Systematic Creativity
In this video, you'll learn the 12 categories that most of the elements you will combine to create ideas come from. You'll also get to use The Genius Machine to systematically create new breakthrough ideas.
Creating Scientific Experiments
In this video, you'll see the exact method we use to create scientific experiments to test your best ideas. You'll learn how to set these up, and what service we use to validate the data and get great results.
Step-by-Step Idea Validation
In this video, you'll look directly over our shoulder as we show you how easy it is to validate your best ideas with your target market, so you know you're presenting ideas that have the power to persuade.
Win, Lose, or Draw?
In this video, you'll see how to determine if you have a real winner, or just something due to random chance. You'll get access to our split test calculator to confirm that you have reach something significant.
Going For The Gold...
In this example, you'll see some specific examples for how you can use all the training to get up and running fast. By the time you watch this video, you'll know exactly what you need to do next.
Extra Bonus: The Magician's Secret
In this video, you'll learn the 3 key things to create breakthrough marketing ideas, and how working backwards strengthens the part of your brain where the magic happens...
Extra Bonus: Altshuller's Discovery
In this video, you'll learn the fascinating story of Genrich Altshuller and how his reverse engineering of patents can help you create breakthrough ideas for your business using Nine Windows...
Extra Bonus: The Story Formula
In this video, you'll see why curiosity is the most powerful emotion in persuasion, and how Alex Blumberg uses his brilliant Story Formula to create content that people can't ignore. (Hint: Hint: Solve for x and y.)
